Marketing has undergone a transition from traditional approaches that aimed to capture attention at specific times or places to embracing the concept of micro-moments.

Would you really trust the marketing of your business, the one you refinanced your home to start, to someone who's never held a job outside of a summer stint at Mark & Julie's ice cream shop in Peoria?

In today's hypercompetitive business landscape, small businesses often find themselves vying for attention in crowded markets dominated by established players. However, with the right branding strategy, even the smallest of businesses can carve out a distinct identity and stand out amidst the noise.

Running a small business is often seen as a pathway to independence, creativity, and financial success. However, like any venture, it comes with its own set of challenges and rewards. In this blog post, we'll explore the pros and cons of running a small business to help aspiring entrepreneurs make informed decisions.

In today's rapidly evolving business landscape, staying competitive and efficient is crucial for small businesses. One technology that has revolutionized the way businesses operate is Artificial Intelligence (AI). If you're unfamiliar with AI, it's a branch of computer science that focuses on creating machines capable of performing tasks that typically require human intelligence.

Origin USA is not just a company; it's a vision brought to life by Jocko Willink and his team. Known for his leadership and discipline, Jocko has played a pivotal role in shaping Origin's identity. The company was founded on the principles of quality craftsmanship, unwavering dedication, and a commitment to the community.

Small businesses have undoubtedly been the backbone of the American economy, driving innovation, creating jobs, and supporting local communities. However, in the wake of unprecedented global events and rapid technological advancements, the landscape for small businesses in America is evolving. As we look ahead to the future, small business owners need to understand the trends, challenges, and opportunities that will shape their journey.